Success stories
Ocean Grove Football Netball Club
Mindset Shift & Membership Growth
Ocean Grove Football Netball Club
Before engaging with CLUBMAP, Ocean Grove FNC faced several key challenges.
Pete, as the president, felt the burden of having to manage every aspect of the club personally, leading to stress and inefficiency.
The club struggled with low membership numbers and insufficient engagement with existing and potential members.
There was a lack of clear structure and delegation, causing bottlenecks in decision-making and task execution.
With CLUBMAP's help, Ocean Grove's passionate committee brought about several strategic changes that addressed these challenges head-on.
By implementing a structured approach, CLUBMAP helped redistribute tasks and responsibilities. This ensured that duties were delegated to the appropriate individuals, reducing the burden on Peter.
The introduction of a volunteer coordinator role was pivotal. This position managed day-to-day operations during the season, freeing up leadership to focus on strategic initiatives.
The club embraced the importance of focusing on membership. The club’s membership numbers grew from less than 100 to just under 300 in one year, with a target of reaching 500 by 2027.
The club emphasised not only the revenue aspect of membership but also the importance of member engagement, leading to a more vibrant and involved community.
CLUBMAP’s guidance helped the club identify and focus on critical areas such as sponsorship, membership, and administration, ensuring that resources were used effectively.
Pete no longer had to manage every aspect of the club, allowing him to focus on strategic leadership and enjoy his time at the club more.
The club saw a substantial increase in membership, enhancing its community and financial stability.
The collaboration between Ocean Grove FNC and CLUBMAP has been transformative for the club.
By addressing key challenges in leadership, membership, and operational efficiency, CLUBMAP has helped create a more sustainable and enjoyable environment for everyone involved.
Pete’s experience underscores the value of structured support and the positive impact it can have on club operations.
As the club continues to grow and thrive, it stands as a testament to the power of strategic partnerships and effective organisational management.
